Seersucker Unbound.

You know the law of supply and demand, don’t you? “Supply ordinary, easy-to-make stuff and that’s what they’ll demand.”

Let’s skip a thousand examples (TV programming, variety of apples on the market, etc.) and get right to seersucker.

Certain forces want you to think seersucker is always white with a blue stripe, even though it once came in innumerable colors and textures.

I was lucky enough to find a mill that still makes this wonderful example (just as you can find, here and there, ancient gnarled trees bearing Cox’s Orange Pippins and fragrant Lady Apples.)

It has a refreshingly different Light Tan on Beige stripe. The cotton is substantial, the rows of crinkles are broad and extra crinkly — at least twice as interesting as typical seersucker.

I’ve had this non-mass-market fabric tailored into a summer suit that ensures you won’t run into yourself on the Cliff Walk.

Another stake through the heart of the Seersucker Cartel.

Seersucker Unbound Jacket (No. 2236). Single-breasted jacket with notched lapels, double back vent, seven pockets (four inside). Cool rayon blend lining. Imported.

Men’s even sizes: 38 through 48.

Color: Light Tan on Beige.

Matching Seersucker Pants (No. 2237). Same Light Tan seersucker, with pleated front. Buttoning back pockets. Inside suspender buttons. Imported.

Men’s sizes: 32 through 46. Hemming (max: 37”) or cuffing (max: 34”), add $2 per pair . Imported.

Color: Light Tan on Beige.